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Comprehensive Results of the Study will be Presented on September 29 at Forward 2016 – Broadcast Television’s Annual Leadership Conference September 07, 2016 10:04 AM Eastern Daylight Time NEW YORK–(BUSINESS WIRE)–GfK, a trusted leader in market research, in collaboration with TVB, the not-for-profit trade association for local broadcast television, today announced preliminary results from theRead More
More people cutting cable and pay TV, antenna sales are rising.Read More
TMT Predictions 2016 Deloitte Global predicts that the US traditional television market, the world’s largest at about $170 billion in 2016, will see erosion on at least five fronts: the number of pay-TV subscribers; pay-TV penetration as a percent of total population; average pay-TV monthly bill; consumers switching to antennas for watching TV; and liveRead More
Cable TV companies could lose nearly $1 billion to people cutting the cord over the next year, but some channels will be hit harder than others. Earlier this year, analysts at Barclays argued that channels you watch when you’re feeling lazy, “inertia channels,” will have a tough time competing moving forward. Others, like BTIG’s RichRead More
October 9, 2016 A little over a year ago, after noticing another price increase in the monthly cable bill, the decision to cut the cord and be free of the 600 channels that weren’t being watched became a reality. As luck would have it, the decision to cut the cord was made easier, and certainlyRead More
Fresno, CA – FreeTVFresno.Com (a local website educating viewers about free, over-the-air broadcast television) is encouraging local viewers to participate in the Central Valley TV Viewership Survey now through Saturday, September 10, 2016. The valuable input collected by this survey will help content providers evaluate shifts in TV viewing habits here in the Central Valley.Read More